Privacy Policy
Privacy Policy
Introduction
This Privacy Policy explains how Australian Goods Bangladesh collects, uses, shares, stores and protects personal information when customers visit australiangoods.com.bd , create an account, place an order, contact Customer Care or visit an eligible physical service location.
Australian Goods Bangladesh is an ecommerce brand owned and operated by Brands Outlet Bangladesh Ltd.
In this Policy, “we”, “us” and “our” refer to Brands Outlet Bangladesh Ltd. acting through Australian Goods Bangladesh.
We aim to collect only information reasonably necessary for ecommerce operations, customer support, fraud prevention, legal compliance and service improvement.
1) Scope of This Policy
This Policy applies to personal information collected through:
- Our website and mobile-responsive services
- Customer accounts and checkout
- Order, payment and delivery processes
- Customer Care by phone, email, WhatsApp, chat or similar channels
- Returns, refunds and authenticity enquiries
- Experience Center and eligible pickup services
- Marketing and customer communications
- Analytics, advertising and website security tools
This Policy does not govern independent third-party websites, payment providers, courier services or social platforms that operate under their own privacy terms.
2) Information We May Collect
Identity & Contact Information
- Name
- Phone number
- Email address
- Billing and delivery address
- Account identifiers
Order & Transaction Information
- Products ordered
- Order value and discounts
- Payment method
- Invoice and transaction references
- Delivery and tracking information
- Return, refund or cancellation records
Account Information
- Login email or phone number
- Encrypted or hashed account credentials
- Account preferences
- Saved address information
- Account activity and security events
Customer-Service Information
- Messages and support requests
- Call or conversation notes
- Product photographs
- Batch, expiry and packaging information
- Complaint and resolution history
Device & Usage Information
- IP address
- Browser and device type
- Operating system
- Pages viewed and interactions
- Referring page or campaign
- Cookie and analytics identifiers
- Approximate location derived from device or network information
3) Payment Information
Payments may be processed through independent banks, mobile financial services, card processors or payment gateways.
We may receive limited transaction information such as:
- Payment status
- Transaction reference
- Payment method
- Amount paid
- Limited account or card-identification details
We do not intentionally store full card numbers or card security codes in our own ecommerce database.
Payment providers process payment information under their own security procedures and privacy terms.
4) How We Receive Information
We may receive personal information:
- Directly from you: when you register, order, contact us, submit a form or visit a service location.
- Automatically: through cookies, analytics, server logs and security technologies.
- From payment providers: through transaction confirmations, failures and refunds.
- From couriers: through delivery status, tracking information and delivery attempts.
- From advertising platforms: through campaign, conversion and audience-measurement data where enabled.
- From service providers: where necessary for hosting, communications, analytics, fraud prevention or technical support.
5) How We Use Personal Information
We may use personal information to:
- Create and manage customer accounts
- Process and confirm orders
- Verify payments
- Prepare invoices and transaction records
- Arrange delivery and tracking
- Process returns, refunds and cancellations
- Respond to customer enquiries
- Investigate authenticity and product concerns
- Prevent fraud and unauthorised transactions
- Protect accounts, systems and customers
- Improve website performance and usability
- Analyse ecommerce and marketing performance
- Send service messages and order updates
- Send marketing messages where permitted
- Comply with accounting, tax, legal and regulatory obligations
- Establish, exercise or defend legal rights
6) Why We Process Personal Information
Depending on the activity and applicable requirements, we process personal information because:
- It is necessary to process an order or provide a requested service
- It supports legitimate ecommerce, security and customer-service operations
- You have provided consent where consent is required
- It is necessary to comply with a legal or regulatory obligation
- It is necessary to prevent fraud, abuse or security threats
- It is necessary to resolve disputes or protect legal rights
7) Fraud Prevention & Order Verification
We may use personal and transaction information to detect, prevent and investigate:
- Unauthorised payments
- False orders
- Account takeover
- Promotion or coupon abuse
- Repeated delivery refusal
- False return or refund claims
- Security threats or automated abuse
We may contact a customer, request additional verification, delay fulfilment or cancel an order where reasonable fraud or security concerns exist.
9) Sale of Personal Information
We do not sell personal information as a standalone commercial product.
We may use advertising and analytics services that process identifiers, events or audience information to measure and improve campaigns.
Further information about advertising and cookie controls is available in our Cookie Policy .
10) Marketing Communications
We may send offers, product updates, reminders or promotional communications where permitted.
You may opt out by:
- Using an unsubscribe option where available
- Updating communication preferences
- Contacting Customer Care
- Blocking or stopping a permitted marketing channel
Opting out of marketing does not prevent necessary service messages relating to active orders, payments, security or customer-service requests.
12) Information Security
We use reasonable technical and organisational measures intended to reduce the risk of unauthorised access, alteration, loss or disclosure.
Measures may include:
- Encrypted website communication
- Account authentication
- Role-based or restricted data access
- Security logging and monitoring
- Backup and recovery procedures
- Software updates and vulnerability management
- Service-provider review
- Staff access limitations
No information system can be guaranteed completely secure. Customers should also protect their passwords, devices and account access.
Further information is available in our Security Policy .
13) Data Retention
We retain personal information for as long as reasonably necessary for the purpose for which it was collected.
Retention may be influenced by:
- Active customer accounts
- Order fulfilment
- Returns, refunds and warranty-related matters
- Authenticity or product-quality investigations
- Tax, invoice and accounting requirements
- Fraud prevention
- Legal claims and dispute resolution
- Security and audit requirements
When information is no longer reasonably required, we may delete, anonymise or securely archive it, subject to legal, backup and operational limitations.
14) Your Privacy Choices & Requests
Subject to applicable requirements and reasonable verification, you may request:
- Information about personal data associated with you
- Correction of inaccurate information
- Account closure
- Deletion of eligible information
- Withdrawal of eligible marketing consent
- Review of a privacy-related concern
We may need to retain some information where necessary for orders, invoices, legal obligations, security, fraud prevention or dispute resolution.
Submit eligible deletion requests through our Data Deletion Request page.
15) Identity Verification
Before acting on a sensitive privacy request, we may verify identity using information associated with the relevant account or transaction.
Verification may include:
- Registered phone or email confirmation
- Order or transaction information
- Account login verification
- Other reasonable evidence
We may decline or limit a request where identity cannot be reasonably verified or where the request could expose another person’s information.
16) Children’s Privacy
Our ecommerce services are intended to be used by people who can legally make or authorise a purchase.
We do not knowingly seek to collect personal information from a child for independent account or purchasing use without appropriate adult involvement.
A parent or guardian who believes that a child has submitted personal information without appropriate authorisation may contact us for review.
17) International Data Processing
Some service providers may process limited information outside Bangladesh where this is necessary for cloud hosting, analytics, communications, advertising, security or payment services.
Where appropriate, we seek contractual, organisational and technical safeguards intended to protect personal information processed by service providers.
18) Business Transfers
If Brands Outlet Bangladesh Ltd. undergoes a merger, restructuring, acquisition, investment transaction, sale of assets or transfer of part of its business, relevant personal information may be transferred as part of that transaction.
Any transfer remains subject to applicable requirements and appropriate confidentiality or data-protection controls.
19) Third-Party Websites & Services
Our website may contain links to or integrations with third-party services.
Those services may collect information independently and operate under their own privacy policies. We recommend reviewing their terms before providing personal information.
20) Privacy Complaints
To report a privacy concern, please provide:
- Your name and contact details
- Relevant account or order information
- A description of the concern
- The action or resolution requested
- Supporting information where available
We will review credible complaints and may request additional information before completing the review.
21) Changes to This Privacy Policy
We may update this Privacy Policy to reflect changes in:
- Business operations
- Technology and service providers
- Data-processing activities
- Security practices
- Legal or regulatory requirements
The current version will display an updated effective or last-updated date.
Material changes may also be communicated through the website or another appropriate channel.
22) Contact Us
Contact the relevant team for privacy, account or customer-service enquiries.
- General and customer support: info@australiangoods.com.bd
- Privacy and legal enquiries: legal@australiangoods.com.bd
- Customer Care: +88 0140 445 8888
- Experience Center: Holding No. 499, Road No. 34, Mohakhali DOHS, Dhaka-1206, Bangladesh
Current contact information and office details are available on our Contact Us page.
Frequently Asked Questions
Quick answers about payment data, deletion, marketing, cookies and information sharing.
We do not intentionally store full card numbers or card security codes in our own ecommerce database. Payment providers process card information under their own systems and privacy terms.
Use our Data Deletion Request page. We may verify your identity and retain information required for orders, legal obligations, fraud prevention or disputes.
We do not sell personal information as a standalone commercial product. We may use analytics and advertising services as explained in this Policy and the Cookie Policy.
Relevant contact, address and order information may be shared with courier and logistics providers to complete delivery, tracking, collection or returns.
Use an available unsubscribe option, update your preferences or contact Customer Care. Necessary order, payment and security messages may still be sent.
Review our Cookie Policy and use available browser or website controls. Disabling essential cookies may affect cart, account or checkout functions.
Last updated: July 2026