Accessibility at Australian Goods Bangladesh
Australian Goods Bangladesh wants its website and customer information to be usable by as many people as reasonably possible, including people with disabilities.
Accessibility is an ongoing part of improving the website rather than a one-time claim. We use the Web Content Accessibility Guidelines (WCAG) 2.2 Level AA as a reference and target for relevant accessibility work.
We do not claim that every page, feature or third-party component currently achieves full WCAG 2.2 Level AA conformance.
At a Glance
- Accessibility target: WCAG 2.2 Level AA.
- Approach: Accessibility improvements are made as website content, templates, features and customer journeys are reviewed.
- Third-party services: Some external widgets or services may have accessibility limitations outside our direct control.
- Alternative support: If you cannot access information or complete a task, contact us and explain what you need.
- Feedback: Accessibility barriers can be reported through our current Customer Care channels.
Our Accessibility Reference
WCAG provides internationally recognised guidance for making digital content more accessible to people with different visual, hearing, physical, speech, cognitive and neurological accessibility needs.
We use WCAG 2.2 Level AA as a practical reference when reviewing and improving relevant parts of the Australian Goods Bangladesh website.
Using a standard as a target is different from declaring full conformance. A formal conformance claim requires the relevant content and functionality to meet the applicable success criteria. We therefore avoid presenting the entire website as fully conformant unless that position has been appropriately assessed.
What We Consider When Improving Accessibility
Accessibility work can involve different parts of the website and customer experience. Relevant considerations may include:
- Clear page structure and meaningful headings
- Keyboard access to interactive elements
- Visible keyboard focus
- Readable text and appropriate colour contrast
- Descriptive links and buttons
- Useful alternative text for informative images
- Labels and instructions for forms
- Understandable error messages
- Responsive layouts and zoom behaviour
- Accessible navigation and page orientation
- Avoiding unnecessary flashing or motion
- Compatibility with commonly used assistive technologies where reasonably possible
These are areas we consider when reviewing the website. This list should not be interpreted as a claim that every current page or component has already passed formal testing against every relevant accessibility criterion.
Accessibility Across the Shopping Experience
Accessibility matters throughout the customer journey, not only on informational pages.
Areas that may be relevant to accessibility review include:
- Product discovery and search
- Product and category pages
- Navigation and menus
- Shopping cart and checkout
- Customer-account functions
- Order Tracking
- Forms and Customer Care interactions
- Policy and support information
When we identify an accessibility problem in an important customer task, we aim to consider both the immediate customer need and an appropriate website fix.
Known & Potential Limitations
Australian Goods Bangladesh includes legacy content, ecommerce functionality and integrations that have been developed or added at different times. Accessibility can therefore vary between parts of the website.
Potential limitations may include:
- Older content or templates that have not yet received the same accessibility review as newer content.
- Product or promotional images with incomplete or less useful alternative text.
- Interactive components that may need further keyboard, focus or screen-reader improvement.
- Third-party services such as payment, courier, map, chat, analytics or other embedded tools whose accessibility we do not fully control.
- Content or functionality that behaves differently across browsers, devices or assistive technologies.
Identifying a limitation here does not mean every instance is affected. Accessibility issues are reviewed according to their actual impact and the practical options available for correction.
Third-Party Services
Some parts of the customer experience depend on independent service providers, such as payment services, courier systems, maps, communications tools or other embedded technology.
We may not control the design or accessibility of every third-party interface. Where a third-party barrier prevents you from completing an important task, contact Customer Care so we can understand the problem and consider an alternative way to assist where reasonably possible.
Need Information in Another Format?
If an accessibility barrier prevents you from reading important information or completing a customer task, tell us what you are trying to access.
Depending on the information and request, we may be able to assist by providing the relevant information in another reasonably accessible form, such as simplified text or another practical format.
When making a request, it helps to include:
- The page or information you are trying to access
- The accessibility problem you encountered
- The format or assistance that would help
- A way for us to contact you
Report an Accessibility Barrier
If something on the website is difficult or impossible to use because of an accessibility issue, we want to know about it.
Useful details can include:
- The page URL
- What you were trying to do
- What went wrong
- Your browser and device, where relevant
- The assistive technology you were using, if any
- A screenshot or description of the problem where useful
You do not need to know the relevant WCAG criterion or use technical accessibility terminology. A clear description of the problem is enough to begin reviewing it.
Accessibility Support
Accessibility feedback, alternative-format requests and requests for help with an inaccessible customer task can be sent through our current Customer Care channels.
Visit Contact Us for the current phone number, WhatsApp, email address, service hours and Experience Center information.
If an accessibility issue relates to personal information or a privacy request, you can also use our Privacy Request page where appropriate.
Ongoing Improvement
The website changes over time as products, content, ecommerce functions and third-party services are added or updated.
Accessibility therefore requires ongoing attention. We may update this statement when material accessibility practices, website functionality or relevant standards change.
Customer feedback is particularly useful because automated checks and internal reviews do not identify every real-world accessibility barrier.
Frequently Asked Questions
Answers to accessibility questions where our current position may not otherwise be obvious.
No. We use WCAG 2.2 Level AA as an accessibility reference and target, but we do not claim that every current page, feature or third-party component fully conforms.
Yes. If an accessibility barrier prevents you from accessing important information, contact Customer Care and explain the page, problem and format or assistance that would help.
No. Tell us what page or feature you were using, what you were trying to do and what made it difficult or impossible to complete.